Bride Goes Viral After Sending Guests Loaves of Bread as Wedding Invitations—Get All of the Details on Her Creative, Edible Approach

It’s one of the key parts of the wedding-planning process: mailing out your invitations. While most invites contain the same crucial information, such as the date, venue, dress code, and details on how to RSVP, you may decide you want to put a unique spin on yours. Maybe you decide to include a watercolor illustration of your ceremony site or integrate leather textures into your suite. However, one bride wanted to take it a step further when it came to the invites for her upcoming nuptials, transforming a customized loaf of bread into her invitations. 

Instead of mailing out paper invites to her loved ones, the bride, Jazmin Reyes, decided to send loaves of bread with the help of Daniel Baker and Bridal Brandbook. In addition to having Baker mark her wedding logo on the loaf itself, Reyes included the date of the celebration and a QR code to her website on the cellophane wrapping. In an Instagram video, she reveals the story behind her unique invites. “Yep, my wedding invite is bread,” she says.

While she says she was initially concerned about how her family and friends would respond to her unorthodox invitations, she was ultimately pleasantly surprised by their reactions. “I was initially worried about how the reception would be for this invitation, but my husband and I have been loving the reaction and the messages we’ve been receiving from our guests,” she says in the video. “Even the company who helped us produce this said that this was the first time they were doing this type of wedding invitation. [The] best part is it was half the price of paper invites. It was truly loaf at first sight.” While the cost of wedding invitations varies depending on the add-ons you choose, on average, such cards will take up four to six percent of your overall budget. And if you select pricier elements, such as wax seals, edging, or engraving, the cost of your invites can be thousands of dollars.

Even though she was initially nervous about the potential response to her invitations, Reyes soon learned that some guests enjoyed the edible invite. “What is surprising is that the older guests (who I was more worried about) actually preferred this type of invitation over paper,” she wrote in the caption of the video. “They were actually more excited to receive their bread invites!” Other people also applauded her efforts when it came to her out-of-the-box idea. “I wish I was your friend cause this is the BEST INVITE,” one person commented. “Whaaaat this is such a good idea,” added another. “You seriously want to make me get married again with all your wedding content.”