Key Takeaways
- Selena Gomez used all Rare Beauty products when she married Benny Blanco on September 27, 2025. Makeup artist Hung Vanngo was responsible for her look.
- The bride just released a limited-edition kit with her three hero products, including brand-new lip and cheek colors that are only available as part of the set.
- The kits will serve as a bride's something old, something new, something borrowed, and something blue, just as they did for Selena on her wedding day.
When Selena Gomez married Benny Blanco this past weekend, all eyes were on the bride's three stunning custom Ralph Lauren gowns and her glowing bridal beauty look. While the average bride might not have access to the same level of personalized big-day fashion, Selena has gone out of her way to ensure every engaged woman can achieve her wedding makeup look ahead of their own ceremonies and receptions.
Today, October 2, 2025, Selena launched her "Something Rosy Lip & Cheek Set," a four-piece beauty set available exclusively via the bride's makeup company Rare Beauty. “This set is close to my heart because it includes my must-haves for my wedding day," Selena said. "I hope it helps make getting ready for any special moment, big and small, even more meaningful.”
Courtesy of Rare Beauty
The kit, which retails for $67, includes three hero products Selena used on her own wedding day: the Soft Pinch Tinted Lip Oil in shade Happy, the Kind Words Matte Lip Liner in a brand-new color called Committed, and the Soft Pinch Liquid Blush in a fresh hue called Smitten, a nod to the blush color Selena's mom wore when she tied the knot. The three products, which served as the bride's something old, something new, and something borrowed, are all packed in a puffy makeup bag lined in light blue fabric, completing the age-old rhyme for good luck on the big day and beyond. The set is also said to contain a "personalized, written keepsake" from Selena.
Selena's makeup artist, Hung Vanngo, expertly applied these products on the bride's September 27, 2025, wedding day, and they're well-suited for your own big-day beauty look, too. The Soft Pinch Liquid Blush, for example, lasts for up to 12 hours, meaning post-ceremony, pre-reception touchups are a thing of the past. The Kinds Words Matte Lip Liner also has major staying power, and that's thanks to a waterproof formula and highly-pigmented color. Paired with the lightly cooling Soft Pinch Tinted Lip Oil, you'll have a first kiss-ready lip look that'll look good and last.
Other Rare Beauty products that featured in her big-day beauty look? In addition to the Soft Pinch Liquid Blush, her flawless face was achieved using Positive Light Under Eye Brightener in shade Light, True to Myself Tinted Pressed Finishing Powder in Opal, Warm Wishes Effortless Bronzer Stick in On the Horizon, and the Soft Pinch Liquid Contour in Solace. For eyes, Vanngo used the brand's Brow Harmony Precision Pencil in Cool Brown, Brow Harmony Flexible Lifting Gel, Perfect Strokes Gel Eyeliner in both Brown and Black, and the Perfect Strokes Universal Volumizing Mascara.
The set is a limited-edition offering, so if you want to look like Selena on your own wedding day, be sure to act fast.


